End of an era, letting LedgeRock Pottery go

My band of loyal customers seems to be up in arms that I have changed my studio's name with the launch of my website to Shuker Pottery. Really, I think it all comes down to a sign. For several years now I have been using the name LedgeRock Pottery. A few years back my husband designed, and my father-in-law created, a sign for me as a Christmas present that says LedgeRock Pottery with a teapot on it. (Pottery geeks like me believe teapots represent the ultimate amalgam of a potter's skills.) The sign ranks in the top ten best gifts I've ever received. Not only does it look great, upon receipt it was dripping with the thoughtfulness of both men. 

Unfortunately, the name has already been taken in cyberspace which means I can't have it. Much as I'd like to contact the Minnesotans who comprise the existing Ledgerock Pottery and fight (whine) for my right to keep the name, I don't think the "but I already have a sign" defense is going to hold much weight.

It's funny, my family seems to be having a harder time accepting this loss than I am; or my husband, who masterminded the sign in the first place. (I have yet to discuss the matter with my FIL, something tells me he'll still be able to sleep at night.) Well, folks, hang tight. We'll get through this together.